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Apple (AAPL) faces a GBP 2bln UK collective action from app developers alleging its App Tracking Transparency framework unfairly favours Apple’s own services

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Apple faces a £2bn UK lawsuit alleging App Tracking Transparency favoured its own services over third-party apps, amid ongoing antitrust scrutiny and penalties across Europe.

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The claim argues third-party apps face stricter consent requirements, reducing advertising value and raising user-acquisition costs ATT Collective Action Limited is leading the case before the Competition Appeal Tribunal

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AAPLApple Inc.$324.56Current price

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