China unveils measures to boost consumption in counties, according to Bloomberg
China launched county-level consumption measures with fiscal subsidies to counter weak 0.6% retail growth, though analysts remain cautious about the impact without broader direct household support.
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China’s Ministry of Commerce and eight other ministries issued guidance aimed at boosting consumption in lower-tier cities and counties, with fiscal support a key focus. Measures include upgrading retail channels, encouraging new consumption formats, improving local service efficiency and expanding eldercare, childcare, education, healthcare and sports facilities, while eligible personal consumer loans and loans to service-sector operators may receive fiscal interest subsidies.
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