Veeva Systems Inc. Wells Fargo 21st Annual Healthcare Conference
Review the key takeaways and the transcript of this earnings call.
- Veeva is building an industry cloud for life sciences, focusing on applications, data, and consulting across R&D and commercial sectors.
- The company has two primary business areas: R&D, which is slightly larger, and commercial, with suites of software and data products including CRM, commercial content, and data cloud.
- Veeva announced a broad AI strategy called Vault AI, integrating AI into all applications, and Falcon, an agentic labor AI layer that performs work within applications.
- The company has a 2030 revenue target of $6 billion, with AI products like Falcon considered incremental to that target.
- AI monetization models include consumption-based token usage for Vault AI and outcome-based or enterprise license agreements for Falcon, with multiple licensing models expected.
- Falcon aims to accelerate drug approval processes by automating responses to regulatory authority questions, potentially shortening time to market and increasing revenue for life sciences companies.
- Falcon's impact on CROs is limited and focused mainly on commercial content and some R&D areas; Veeva currently sells directly to sponsors, not CROs.
- Early customer reception of Veeva's AI products is positive, with increased adoption and utilization, including a top 20 pharma company expanding use of agentic call reports in CRM.
- Veeva's mature R&D products are slowing in growth, but newer products like EDC, safety, and RTSM are in earlier adoption stages, with transitions expected over several years.
- The company is pursuing a $1 billion opportunity selling trial-based solutions through CRO channels, leveraging partnerships including IQVIA, which is now integrated with Veeva's software.
- Veeva is seeing early traction in CRO sales motion, with CROs influencing technology decisions especially for smaller companies, and aiming for broader CRO standardization on Veeva products.
- The partnership with IQVIA allows integration of IQVIA data with Veeva software, enabling customers to use both data sources and expanding market opportunities for Veeva.
- Veeva expects AI margins, particularly for Falcon, to potentially approach subscription software margins, though it remains early in the product lifecycle.
- In CRM, Veeva holds over 70% market share, with 12 of the top 20 pharma companies as customers, and a win rate over 80% outside the top 20 against competitors like Salesforce.
- Recent CRM strength includes successful migrations to Vault CRM, with over 180 customers live and early adoption of AI features like agentic call reports.
- Veeva is confident in winning back some customers lost to Salesforce due to execution challenges on Salesforce's side and ongoing discussions with those customers.
- Veeva introduced Aspen CRM targeting horizontal markets, emphasizing faster, cheaper, and more user-friendly CRM solutions with transparent licensing.
- Commercial cloud products outside CRM, such as Crossix, commercial content, and data products like Link and Compass, show strong growth and market leadership.
- Crossix leads in measurement and audience products, supporting digital engagement effectiveness, and Falcon MLR enhances commercial content review and approval.
- Veeva expects continued broad-based growth across AI, data, and commercial products, with potential new announcements in the coming year.
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Transcript
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Welcome everybody. My name is Stan Berenshteyn. I cover healthcare technology at Wells Fargo. With me is Paul Shawah. He is the EVP of Strategy, and Gunnar Hansen, he's the Head of IR. Welcome. Thank you. Paul, maybe before we begin, you want to just give us a quick overview of what's happening, and then we'll dive into some questions.
Yeah, sure. Sounds good. I'll give you a brief overview of Veeva. Veeva, we're building the industry cloud for life sciences. That means applications and agents and data and consulting, specifically for the life sciences business. Our business is spread across two primary areas: R&D and commercial. R&D is a little bit of the larger portion of the overall business, and within each of those areas, we have suites of products and software products and data products and agents. That includes in areas like R&D, clinical, quality, regulatory, safety, and then in commercial, a number of different areas from core CRM, commercial content, a number of data products that we call Data Cloud. We're helping to make the industry more efficient in how we operate.
We're a public benefit corporation, so we serve the life sciences companies, the people in them, but also we're trying to advance the overall industry. We're relatively early on our journey. Each quarter, we make more progress in terms of building the industry cloud and the adoption of that. We're excited. We have a lot of opportunity and runway, particularly now with our focus on building agents for the industry.
You've been around for a while, and you've started out as purely a CRM for life sciences. You've broadened that out into the R&D clinical cloud. You've then tacked on data solutions. Where the company sits today, there's been a lot of change over the last, I guess, 12 months or 24 months. What are you most excited about right now? What has your attention when you go into work? What are you working on?
Yeah. Our vision is broad. It is this industry cloud, and that means building these suites of applications that all work together. The core enterprise software, the core data, and business consulting, that all works together. The major shift that's happened over the last couple of years is now this agentic layer, which is super exciting, and I think this is a core part of Veeva's advantage, a structural advantage in having the foundation that we have in the core enterprise applications, but also the agentic labor that will work interoperably with the core applications. We're just in the early stages of building that out. We've announced a broad AI strategy, AI in all of our applications. We call that Veeva Vault AI.
You've probably heard us talk about something called Veeva Falcon, and Veeva Falcon is the agentic labor that actually does work, and that works very closely with the core application. I'm excited about continuing to expand out the industry cloud, these suites of applications, but also AI enabling the industry. We're in the early days, but super promising, just really over the last several months, seeing the excitement and progress with the product, but also excitement and demand from the customer side.
If we can unpack the AI product suite a little bit, and maybe layer that into the discussion of revenue. You have given a 2030 target, I think a year or two ago, of hitting $6 billion in revenue by 2030. First question, is AI in any way part of that target, or is that a layer on top of your longer-term targets?
Yeah. That is right. We gave a 2030 revenue target about two years ago, and that is a $6 billion target. AI is largely incremental to that. When we gave that target, it was largely the existing products that we had and with maybe some additional growth of products, and primarily life sciences. Think about it as life sciences, core enterprise applications. Things like agents and Veeva Falcon would be incremental to that. Also, areas of our business, like in horizontal markets that we are entering, that is also incremental.
When we have had discussions with your customers, they have basically said, "Look, AI is new." You have just launched a bunch of AI products this year, effectively. A lot of these are early adopters. They are using these products, but they are not necessarily paying for these products. If we start thinking about the monetization of AI, what do you, I guess, envision happens in terms of monetizing it? Does this become an unlock next year? To the extent that it is, what are the monetization models that can potentially drive the revenue here?
I alluded to our overall AI strategy, and I will reference that again because we think about monetization very differently in different parts of our AI strategy. There is Veeva Vault AI, and again, that is AI in the core Veeva Vault applications. It is in every Veeva Vault application there is across CRM and commercial content and regulatory quality, clinical safety. Every area will have Veeva Vault AI enabled in the application, and that is AI to help the users of the applications, help them go faster, make better decisions, summarize things faster. It is making users more efficient. In most cases, that will be more consumption-based, based on just token usage. As we increase adoption and utilization, we will expect to see additional monetization there. Then there is Veeva Falcon, and Veeva Falcon is the agentic labor. It is the layer that actually does the work.
In a sense, it replaces humans and users, and that's the user of the application, and we expect in those cases it to be more outcome based. So based on, let's say, number of documents processed, as an example. A specific business transaction I could also anticipate in Falcon we may have more enterprise license agreements. We may shift to a model that's more based on ELA. That is something we're still early days, we're working that out. Part of what we're doing with early adopters is establishing value for the products. Our main focus, maturing the products, establishing the right value proposition, and then we think the right licensing model will follow. We may end up having, in all likelihood, multiple licensing models based upon the specific use case, based upon the type of AI that a customer's using.
If we think about the way that AI is monetized, right? There's, I guess, multiple vectors of value extraction. Gunnar, do you want to maybe comment on how AI can be monetized? Is it just a cost arbitrage or is there something else that can be involved here?
Yeah, we get questions all the time of what use cases we're looking to solve for with things like Falcon. The reality, as Paul mentioned, is that it's going to be very use case specific. There are certainly areas where we can help drive more efficiencies and potentially reduce some of the labor that's being done or used for some of these processes. But there's an element of getting things through the process faster, and that means getting to market faster. So there's both the cost arbitrage element, but there's also the ability to monetize and get to market faster. I think our focus in the interim with AI is really about getting AI out the door in the hands of customers delivering value. If we can deliver on that, we're confident in figuring out the licensing model, and the revenue should follow thereafter.
Can you give us some examples of how can you get a drug to market faster using Falcon as an example?
Yeah. One example and one of the areas we are focused on is in the regulatory side, health authority communication. When you are going through the drug approval process, the regulatory authorities like, let's say the FDA in the U.S., will have questions about your process. When they ask a question, they generally stop. It puts a pause on the approval process, and you have to respond to those questions. That does not only happen in one country. It may happen in multiple countries, in different regions, in different parts of the world. You have to answer those questions consistently and accurately. Today, people answer those questions. They formulate the answers. They may do translations. They may make sure that it is consistent, and that slows down the approval process.
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